Helping to reinvigorate a legendary brand like Pizza Hut was a dream come true—and a creative challenge I was thrilled to take on. From honoring its iconic past to spotlighting a bold new design system and revitalized brand purpose, it was all about striking the perfect balance of nostalgia and now. As a lifelong fan (and rabid Book It! reader), getting to help breathe new life into this classic was seriously satisfying.
